Representing a fashion function in large companies, the Credit Manager remains an unusual species. Sometimes positioned under the commercial management (to avoid), often under the financial management (highly recommended), it is functionally halfway between the two worlds, isolated in the no man's land through which he must build strong bridges to ensure a vital communication in the interest of the company.
Credit Manager is neither a financial nor a commercial guy, but much of both. He is not recognized as similar by either "true" financial people who distrust of this versatile species, or by sales representative who see him as an intrusive controller into what should remain in their backyard: the customer relation.Not at all actually. The Credit Manager delights in this specific positioning. Why? First because some appetite for risk. Indeed, being located between two trenches facing each other while polishing up their weapons may seem daring, even suicidal. Ask venerable soldiers of WW1, peace to their souls, how uncomfortable is this situation, receiving attacks from everywhere without possibility to protect themselves.
Exposed Credit Manager? Yeah! And begging for more because no man's land is his garden. He remains there. Life expectancy limited in this case? Possible, but not necessarily. He sees far, he is a visionary. He set an improbable goal; often illusory; to reconcile two worlds that are seemingly totally opposed. He is a mediator who is aware of the ultimate interest of the company and is willing to defend it.
He is a humanist; he is the incarnation in the company of Monnet and Schuman (European community founders who reconciled old enemies: France and Germany). He knows that to survive and grow his company must be united in adversity; speak with one voice to its customers provided that it is clear and strong.
He understood that the ultimate goals of financial and business people come together at the top, beyond the differences and mutual misunderstandings. He is like a parent because his words soothes because foremost he understands the issues and stakes of each other. He explains in order that all adhere.
Do not consider him as a weathervane. If he looks left and right it is to soak the entire business environment to make informed choices.He can be combative when a client, by pure bad faith, decides to break its commitments. His weapons are powerful when they are well used:
- Debt collection, well timed, requiring a neutral tone but strong commitment to pay from the client.
- Late payment penalties, often a legal requirement (depends on the country), which help a lot to make the client understood that he has to pay on time.
- With the pre-litigation or final notice, which is the art of showing that the seller is not bluffing, with the aim to avoid this litigation.
- Legal action, well used, professional, whose goal is to collect with the appropriate tool.
The Credit Manager is a warrior. He fights for financial and sales rep look beyond their immediate self-interest, to coincide with the interests of the company. He fights to establish the conditions for the business relationship to be profitable in the long term and does not become a creditor - debtor relationship - which would mean a failure for both parties.Financial, commercial, foolhardy, exposed, mediator, negotiator, combative. Not bad for a rare species but constantly growing!